Somewhere
between.

An image is a place
you can return to.

STUDY 001Dunes / a wind studyDUNES / 01 OF 03 VISUAL STUDIES

01 / THE PRACTICE

We look for the things
that don't ask
to be noticed.

Light falling out of frame. A gesture before it becomes a pose. The distance between a person and a place.

Still / Elsewhere brings art direction and editorial imagery together. We start with a setting, a garment and a quality of light, then work out what belongs in the frame.

02 / AN EDITORIAL STUDYFORM, LIGHT & A LITTLE DISTANCE

Presence,
in absence.

THREE WORLDS. ONE POINT OF VIEW.
Three editorial scenes built around fabric, landscape and movement.

AI-generated fictional fashion editorial: ivory clothing in an Atlantic coastal setting. — 02 / ATLANTICIVORY IN THE WIND

AI-generated fictional fashion editorial: black clothing in an architectural gallery setting. — 03 / GALLERYBLACK ON CONCRETE

THE DIRECTION

Terracotta fabric follows the dunes. Ivory catches the coastal wind. Black draws a sharp line against concrete. Each setting changes how the garment reads.

DISCIPLINE: Art direction / Editorial
OUTPUT: Three editorial scenes
STATUS: AI-generated concept exploration

03 / APPROACH

Set the scene.
Leave some room.

01Establish a world−

Choose the setting and the light first. Then select the clothing, colours and framing that fit the scene.

02Stay with the moment+

A turn of the head or a fold caught by the wind can be enough. Leave space around the figure so the gesture is visible.

03Edit with restraint+

Put the frames side by side. Keep the ones that add a new gesture or a new sense of place; remove the repetitions.

THE NEXT FRAME IS OPEN.

Somewherebetween.

We look for the thingsthat don't askto be noticed.

Presence,in absence.

Set the scene.Leave some room.

Have a scenein mind?

Somewhere
between.

We look for the things
that don't ask
to be noticed.

Presence,
in absence.

Set the scene.
Leave some room.

Have a scene
in mind?